抖音原创短视频发布怎么做，短视频平台怎么做

With over 1 billion monthly active users, Douyin (TikTok’s Chinese counterpart) has become one of the most popular social media platforms in China. Douyin has turned into a space for people to share their everyday stories, talents, humor, and trends. Short videos have become an integral part of Douyin’s success. That said, publishing original videos on the platform can be daunting for some creators. This article will provide tips and guidelines on how to publish an original short video on Douyin.

Step 1: Find your niche

To ensure your videos stand out and get noticed, find a unique and engaging concept and niche that fits your interests or skills. Your niche can be anything: cooking, fashion, beauty, dancing, comedy, or even pets. Focus on your niche and think of creative ways to present it to your audience.

Step 2: Plan and shoot your video

Before you begin shooting, sketch out an outline for your video. Determine the length, shots, audio, and other necessary elements for the perfect outcome. Douyin's maximum video length is 60 seconds, so ensure to stay within the timeframe to keep your content snappy and engaging. After planning, get the equipment needed, such as a good smartphone, tripod, or lighting if necessary.

Step 3: Edit your video

Douyin provides users with a wide range of editing tools such as filters, effects, text animations, and music to enhance their videos. For instance, filters can change the overall color and aesthetic of your video, text animations added can make it more creative, and music can create a pleasant mood or accentuate your content. However, don't go overboard with editing as it can often come across as inauthentic.

Step 4: Add captions and hashtags.

Douyin's short video format means the majority of the audience watch videos on silent mode. Ensure to add subtitles or captions to enhance accessibility and engagement. Also, include relevant trending hashtags to reach a wider audience.

Step 5: Publish your video

After editing, publishing your video on Douyin is easy. From the main screen, click on the '+' icon, select your video, edit the captions, and addition of hashtags, then post. Once posted, Douyin’s algorithm will circulate your video to users, and if it resonates well, more people will start seeing, liking, and sharing it.

In conclusion, publishing an original video on Douyin requires finding your niche, planning and shooting, editing, adding subtitles and hashtags, and publishing. Doing all these will ensure your short videos are successful and get noticed，helping you to grow an audience in Douyin's massive and diverse online community.

抖音原创短视频发布怎么做，短视频平台怎么做,分享一个自媒体人使用融媒宝的玩法：提前编辑好内容，通过融媒宝自媒体定时发布，可以在指定的时间进行发布，让发布更加精准。

今年身边很多人用融媒宝这个软件啊，和大家聊一下。

主要优点：

1.节约登录每个平台的时间，集中管理。

我拥有一个自媒体团队，平均每个平台有3个账号，例如头条号我有9个，公众号我有7个，如果一个个切换，我要累死。

2.功能一体化，文章原创度查询、封面图……

虽然自媒体平台也提供很多功能，但是毕竟每个自媒体平台功能不一，而且我们在运营的时候，有些功能自媒体平台并不提供。例如文章原创度查重，封面选择等等。融媒宝是做到了从登录—管理—编辑—优化—查看数据一体的生态。

3.辅助功能，如爆文中心，今日热榜

除了上面的一个体系外，融媒宝还提供了爆文中心，聚合了全网各个领域的热门文章和视频，此外，还有实时热点动态，能够帮助我们追热点。